Most people associate the heavy machinery industry with environmental problems, not environmental solutions. It isn’t everyday that a tractor and industrial equipment dealership decides to go green, which is part of what makes Peterson so unique. Peterson is dedicated to cultivating success by leading its industry in environmental conservation.

Our employee-driven waste reduction programs and contamination control best practices have earned us widespread recognition. In addition, Peterson is committed to assisting customers with new clean-diesel technologies to dramatically reduce their exhaust emissions of their current equipment.

Peterson's green awards include:


Geela Award LogoGEELA | Awarded by the California Environmental Protection Agency. Visit the CA EPA's website to learn more about the Geela Award.


Cat Five Star Shop Award Logo

CAT® Five Star Contamination Control – Awarded by Caterpillar.

P2 Model Show Award Logo

P2 Model Shop Award | Awarded by the California Department of Toxic Substance Control. Visit the Dept. of Toxic Control's website to learn more about the Model Shop Award.

Trash Buster of the Year Award LogoTrashBusters – Awarded by Resource Recovery and Advisory Committee. Learn more at Lane County's website.
Wrap Award Logo

WRAP | Awarded by the CA Department of Resources Recycling and Recovery. Click a link below to learn more about how Peterson reduced waste at some of its facilities.

San Leandro | Santa Rosa | Redding | Peterson University

WaterSmart Award LogoWaterSmart | Awarded by East Bay Municipal District. Read EBMUD's article on Peterson's water conservation efforts.

Eric Martin and Tom Bagwell of Peterson receiving the Geela Award from Schwarzenegger in 2009.



Take a look at some of the contamination control practices that earned Peterson Caterpillar's 5 star contamination control award in the video below.